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The JAL Group has been running the Tohoku Support Project "VISIT TOHOKU!" since June 2013, engaging in a wide variety of activities to contribute to the reconstruction of the Tohoku region through "local promotion" and "support offered to the disaster-affected inhabitants."
More than three years after the Great East Japan Earthquake, the memory of the devastation caused by the earthquake-tsunami disaster is beginning to fade. At the same time, the Tohoku region is seeing a dramatic decrease in the number of volunteer workers and significant delays in reconstruction efforts. Based on this reality, there is a strong need to provide ongoing support for the long term. In response to this situation, the JAL Group launched the SKY BATON Project and has supported the KIKKAKE BUS 47 Project organized by Tasukeai Japan between December 24, 2013 and March 16, 2014.
This year, our second SKY BATON initiative will provide support to Chance for Children, a non-profit organization.
The Great East Japan Earthquake has had a serious impact on the financial situations of affected families, making it difficult for many children to attend cram schools and other lessons outside of their regular school classes. Losing out on opportunities to attend these out-of-school lessons, which play an important role in helping children pursue their aspirations for the future, can translate into lost dreams and ambitions. Chance for Children offers vouchers for out-of-school education to children with strained family finances due to the 2011 earthquake-tsunami, providing an environment for these children to immerse themselves in their studies and sports activities as they work toward their dreams.
The JAL Group will be offering support to these activities by encouraging JMB members to donate their miles and then matching the cash equivalent of donations made to Chance for Children.
As of March 20, 2015
Enabling one year's worth of out-of-school learning support for 54 elementary school children.
We will be accepting Charity Miles from JAL Mileage Bank members from 10:00am, Monday, December 1, 2014 through Sunday, March 15, 2015.
Charity Miles will be accepted in units of 3,000 miles.
The JAL Group will match the cash equivalent of the donated miles (1 mile = 1 Japanese Yen), and then donate the combined sum in cash to "Chance for Children".
Chance for Children is an organization that began as part of Brain Humanity, a non-profit organization that was established to support children affected by the Great Hanshin-Awaji Earthquake. After first offering vouchers for out-of-school education to children with limited financial resources in the Kansai region, Chance for Children became an independent organization following the Great East Japan Earthquake, implementing this assistance initiative for the affected children in an effort to help change the lives of children and rebuild the areas affected by the earthquake-tsunami disaster.
* This Charity Mile donation will not be eligible for tax relief for JMB members or JAL.